How to Actively De-Google Your Life

In the age of surveillance tech, it’s important to me to break up with it as much as I can.

I’m trying hard to break up with AI (more here) and Amazon (more here) so my personal next step is Google. But it sounds like a lot of you are interested in this as well.

Let’s talk about De-Googling!

First, it sucks that a lot of the options will be switching to another giant tech company. I wish that wasn’t the case, but sometimes it is.

This list is also not conclusive. I’m still learning so please drop your recommendations below!

Why De-Google

According to Wikipedia, “The DeGoogle movement is a grassroots campaign that has spawned as privacy advocates urge users to stop using Google products entirely due to growing privacy concerns regarding the company.”

My last straw was when I noticed targeted ads based on my emails. They use AI in their tools to scan your data, your creative projects, your work, and more and use it to train their LLMs. They also began a fully AI search engine starting May 26th. If you’re anti-AI, you may want to get away from Google, too.

So, step one, turn these AI features off, especially if you cannot do a full de-Google.

Next, check out the next few slides on how to get away from this invasive and environmentally harmful company.

What if I can’t De-Google?

I, too, cannot fully De-Google. Well for one, you may be watching the video that accompanies this post on YouTube, owned by Google. That’s how I make 30% of my income. For now, I’m not able to get a different job and I truly believe I can use my platform for good, so I’m sticking wit this.

Not only this, but I’m a full-time student and my school uses Google Suite. I cannot communicate with fellow classmates and professors without Gmail.

That being said, if you’re in the same boat, just do what you can. If you can’t give up Gmail, opt out of other Google services like Chrome and Drive. Even if you can’t give up any of the following services, just limit your usage of them. Every single small swap we make matters. Ever dollar we divert, every piece of our free data that we give these companies that we divert makes a difference.

One way to limit that usage is to be mindful of your accesses and permissions that you give these platforms. Here are a few you can turn off to protect your data:

  • Stop training Google’s AI via your email

    • Head to the gear icon in Gmail

    • Click on “see all settings”

    • Scroll down to “smart features” and ensure this is UNchecked

  • Turn off targeted ads. Targeted allows Google (and other companies) to gather pattern of life data on you, learning your behaviors, clicks, and favorite things.

    • Go to “my ad center”

    • Click the "Personalized Ads" toggle at the top of the page

    • Select "Turn Off”

  • Go to the “Google Privacy Checkup” page

    • Turn off Web & App Activity: this stops Google from saving your searches and the websites you visit.

    • Turn off Location History: this stops Google from tracking where you go.

    • Turn off YouTube History: this stops Google from saving the videos you watch

  • Block 3rd-party apps that have access to your Google data:

    • Go to the Google Account Security page

    • Scroll to "Your connections to third-party apps and services"

    • Select the app you want to remove

    • Click "Delete all connections”

I’m sure there’s more, so drop your tips below!

Google Search Engine

  • Ecosia: uses AI, but plants trees per search. The AI feature can be turned off.

  • DuckDuckGo: uses AI, but is secure. The AI feature can be turned off.

  • Mojeek: uses AI behind the scenes but is limited for the user aspect.

  • Vivaldi seems to be both AI-free and secure

  • Other Big Tech options that also likely use AI and won’t be secure, but are not Google:

    • Edge

    • Firefox

G-Mail

There are other big tech options:

  • Yahoo

  • Hotmail

  • Outlook

Or here are some smaller services that are secure:

  • Tuta Mail

  • Proton

  • Zoho

Google Calendar

  • Notion: like Google Calendar, you can sync this between devices. But, they do use AI and are extremely pro AI

  • Built-in phone calendar

  • Paper calendar

Google Tools Suite

  • Scrivener for writing documents

  • Proton replaces Google Docs

  • Canva is great to replace Google Presentations. Though they are also pro-AI.

  • Microsoft has a full suite of tools to replace Docs, Sheets, and Slides, but they are pro-AI and may even use your work to train AI

  • Try taking notes physically

YouTube

Yup, Google owns YouTube. As a YouTuber, this is hard for me. I find ways to support my faves off YouTube such as Patreon or their direct website. Recently I also bought a CD for my favorite Lo-Fi artists so I can listen while I work without using YouTube.

Unfortunately, every other major social media player is another giant tech company:

  • TikTok is owned by AI company, Oracle

  • Facebook and Instagram are owned by tech giant Meta

  • Twitch is owned by the Amazon empire

  • Twitter is owned by the world’s richest man

There isn’t a great swap here that I’m aware of. I just try to be mindful of my usage of the platform.

Google Tech

Continue to use the devices you have, but if you want to stop monetarily supporting Google, don’t buy their devices moving forward. If you’re dead set on them, opt for refurbished/secondhand. Full post on the most eco-tech companies coming soon!

For now, make your current Google tech last as long as possible. Keep a case on it and repair it where possible. Moving forward, consider other, less harmful companies to support like Fairphone.

Again, this list is not conclusive. I’m still new to De-Googling, but it’s all about learning as we go! I’m still learning so drop your suggestions below. Let’s use this post less of a guide and more of a community forum for us all to learn together.

Every small action we take matters. Even if you can’t be 100% Google-free (like me, I can’t ditch it for school), just try your best!

As always, remember that your small actions make a big difference in the long run :)

Emma

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